{"id":30,"date":"2026-04-26T12:53:03","date_gmt":"2026-04-26T12:53:03","guid":{"rendered":"https:\/\/heliview.com\/ai-automation-day-belgium\/?page_id=30"},"modified":"2026-05-03T04:32:39","modified_gmt":"2026-05-03T04:32:39","slug":"programme","status":"publish","type":"page","link":"https:\/\/heliview.com\/ai-automation-day-belgium\/programme\/","title":{"rendered":"Programme"},"content":{"rendered":"\n<section id=\"schedule-block_56583c283807f32a496351e0f0bccabd\" class=\"schedule-block py-20\"\n         style=\"background-color: #F0F8FF;\">\n    <div class=\"container\">\n        <div class=\"flex flex-col gap-6 items-start\">\n            <div class=\"flex flex-col gap-2\">\n                <h2 class=\"text-h2 text-header-text\">\n                    Programme                <\/h2>\n                            <\/div>\n\n            <div class=\"w-full\">\n                <div class=\"grid grid-cols-1 lg:grid-cols-12 gap-10 mt-6 lg:mt-20\">\n                    <div class=\"lg:col-span-9 order-2 lg:order-1\">\n                        <div class=\"facetwp-template\">\n                                                            <div class=\"flex flex-col gap-10\">\n                                                                                <section class=\"flex flex-col gap-8\">\n                                                                                                            <div\n            id=\"session-16934\"\n            class=\"schedule-item relative flex flex-col items-start pt-4 w-full scroll-mt-32\"\n            data-schedule-item\n            data-heli-session-id=\"16934\"\n            data-category-ids=\"\"\n            data-session-system-type=\"Registration\"\n        >\n                            <div class=\"absolute left-2 top-0 z-10 px-4 py-1 bg-header-text text-white rounded-full\">\n                    <span class=\"text-p-body font-semibold whitespace-nowrap\">\n                        08:30 &#8211; 09:30                    <\/span>\n                <\/div>\n            \n            <div\n                class=\"border border-border-dark pt-10 rounded-lg bg-surface-subtle flex flex-col gap-4 items-start justify-center p-4 w-full relative\"\n                data-schedule-session-card\n            >\n                \n                <div class=\"flex gap-4 items-center w-full\">\n                    <div class=\"flex flex-1 flex-col gap-4 items-start min-w-0\">\n                        <h4 class=\"text-h4 text-header-text w-full\">\n                            Welcome &amp; registration                        <\/h4>\n\n                                                    <p class=\"text-p-small text-footer-link w-full\">\n                                The Heliview team will welcome you to the Planet Group Arena. Enjoy a selection of refreshments and snacks while networking with peers before the program begins. Start the day with a fresh cup of coffee or tea!&nbsp;                            <\/p>\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                                                                                                    <\/section>\n                                                                                    <section class=\"flex flex-col gap-8\">\n                                                                                                            <div\n            id=\"session-16736\"\n            class=\"schedule-item relative flex flex-col pt-4 scroll-mt-32\"\n            data-schedule-item\n            data-heli-session-id=\"16736\"\n            data-category-ids=\"\"\n        >\n                            <div class=\"absolute left-2 top-0 z-10 px-4 py-1 bg-header-text text-white rounded-full\">\n                    <span class=\"text-p-body font-semibold whitespace-nowrap\">\n                        Afternoon sessions                    <\/span>\n                <\/div>\n            \n            <div class=\"bg-white border border-border-color rounded-lg group w-full relative\" data-schedule-session-card>\n                \n                <div class=\"p-6 flex flex-col gap-8\">\n                    <div class=\"flex flex-col gap-2 pt-5\">\n                        \n                        <div class=\"flex flex-col gap-4\">\n                            <h4 class=\"text-h4 text-header-text\">\n                                Scaling from Pilot to Enterprise Deployment                            <\/h4>\n\n                                                            <div class=\"flex gap-6 items-center\">\n                                    <p class=\"schedule-accordion-excerpt flex-1 text-p-small text-footer-link line-clamp-3! overflow-hidden\">\n                                        Many AI initiatives start as promising pilots but fail to deliver lasting impact when moving into production.\r\n\r\nAt Euroconsumers, we made a deliberate shift: from experimenting with AI to building AI-powered products and services&nbsp;that deliver real value to millions of consumers.\r\n\r\nThis session explores how to scale AI from proof-of-concept to enterprise deployment, and ultimately into customer-facing platforms. It goes beyond technology to address the real blockers: data readiness, integration into existing ecosystems, governance, and internal alignment.\r\n\r\n\r\n\r\nMore importantly, it shows how to move from AI as a tool&hellip; to AI as a service layer embedded in digital products, powered by a multi-agent architecture, where specialized agents (legal, product, content, financial) collaborate to guide users, automate actions, and deliver continuous value. The focus is not on experimentation, but on AI that operates reliably in real life and at scale.\r\n\r\nTakeaway:&nbsp;AI becomes real when it moves from answers to outcomes: saving time, recovering money, and improving decisions at scale.                                    <\/p>\n                                                                            <button\n                                            type=\"button\"\n                                            class=\"schedule-modal-toggle bg-primary-blue-light hover:bg-hover-blue rounded-full p-2 h-10 w-10 flex items-center justify-center\"\n                                            data-schedule-modal-open\n                                            aria-label=\"Meer over Scaling from Pilot to Enterprise Deployment\"\n                                        >\n                                            <span class=\"material-symbols-outlined text-header-text\" aria-hidden=\"true\">add<\/span>\n                                        <\/button>\n                                                                    <\/div>\n                                                    <\/div>\n                    <\/div>\n\n                                            <div class=\"h-px w-full bg-border-color\"><\/div>\n\n                        <div class=\"flex flex-col gap-6\">\n                                                                                            <div class=\"flex items-center justify-between\">\n                                    <div class=\"flex flex-col\">\n                                        <p class=\"text-p-body font-semibold text-header-text\">\n                                            Arnaud Massaert                                        <\/p>\n                                        <p class=\"text-p-small text-footer-link\">\n                                            Group Manager Digital Excellence &amp; Innovation                                        <\/p>\n                                    <\/div>\n                                                                            <div class=\"w-[72px] h-[72px] flex items-center justify-end\">\n                                            <img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/989dce7c-58e8-4e1a-9979-edc05174a438.jpg\" class=\"w-full h-full object-contain\" alt=\"Euroconsumers\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/989dce7c-58e8-4e1a-9979-edc05174a438.jpg 200w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/989dce7c-58e8-4e1a-9979-edc05174a438-150x150.jpg 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/>                                        <\/div>\n                                                                    <\/div>\n                                                    <\/div>\n                                    <\/div>\n                <div class=\"h-1 bg-cta-blue rounded-b-xl opacity-0 group-hover:opacity-100 transition-opacity\"><\/div>\n\n                        <template class=\"schedule-popup-template\" data-schedule-popup>\n            <div class=\"flex flex-col gap-8\">\n                <div class=\"flex items-start gap-6\">\n                    <div class=\"flex flex-1 flex-col gap-4\">\n                        <div class=\"flex items-center gap-6\">\n                                                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                        <\/div>\n                        <h4 class=\"text-h4 text-header-text\">\n                            Scaling from Pilot to Enterprise Deployment                        <\/h4>\n                    <\/div>\n                    <button class=\"js-schedule-modal-close bg-primary-blue-light hover:bg-hover-blue rounded-full p-2 h-10 w-10 flex items-center justify-center\" type=\"button\" aria-label=\"Sluiten\">\n                        <span class=\"material-symbols-outlined text-header-text\" aria-hidden=\"true\">close<\/span>\n                    <\/button>\n                <\/div>\n\n                <div class=\"flex flex-col gap-4\">\n                    <div class=\"flex items-center gap-6\">\n                        <div class=\"flex items-center gap-2\">\n                            <span class=\"material-symbols-outlined text-cta-blue text-[24px]\" aria-hidden=\"true\">chat<\/span>\n                            <span class=\"text-p-body font-semibold text-header-text\">Over de sessie<\/span>\n                        <\/div>\n                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                    <\/div>\n                    <div class=\"text-p-small text-footer-link\">\n                        <p>Many AI initiatives start as promising pilots but fail to deliver lasting impact when moving into production.<\/p>\r\n\r\n<p>At Euroconsumers, we made a deliberate shift: from experimenting with AI to building AI-powered products and services&nbsp;that deliver real value to millions of consumers.<\/p>\r\n\r\n<p>This session explores how to scale AI from proof-of-concept to enterprise deployment, and ultimately into customer-facing platforms. It goes beyond technology to address the real blockers: data readiness, integration into existing ecosystems, governance, and internal alignment.<\/p>\r\n\r\n\r\n\r\n<p>More importantly, it shows how to move from AI as a tool&hellip; to AI as a service layer embedded in digital products, powered by a multi-agent architecture, where specialized agents (legal, product, content, financial) collaborate to guide users, automate actions, and deliver continuous value. The focus is not on experimentation, but on AI that operates reliably in real life and at scale.<\/p>\r\n\r\n<p><strong>Takeaway<\/strong>:&nbsp;AI becomes real when it moves from answers to outcomes: saving time, recovering money, and improving decisions at scale.<\/p>\r\n                    <\/div>\n                <\/div>\n\n                                    <div class=\"flex items-center gap-6\">\n                        <div class=\"flex items-center gap-2\">\n                            <span class=\"material-symbols-outlined text-cta-blue text-[24px]\" aria-hidden=\"true\">person<\/span>\n                            <span class=\"text-p-body font-semibold text-header-text\">Sprekers<\/span>\n                        <\/div>\n                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                    <\/div>\n\n                    <div class=\"flex flex-col gap-6\">\n                                                                                <div class=\"flex items-start justify-between gap-6\">\n                                <div class=\"flex flex-1 gap-6 items-start\">\n                                    <div class=\"w-[112px] h-[140px] rounded-lg overflow-hidden shrink-0\">\n                                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"239\" height=\"300\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/be2e53aa-7562-4ff0-b82a-c6c3cbdf4bbd-239x300.png\" class=\"w-full h-full object-cover\" alt=\"Arnaud Massaert\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/be2e53aa-7562-4ff0-b82a-c6c3cbdf4bbd-239x300.png 239w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/be2e53aa-7562-4ff0-b82a-c6c3cbdf4bbd.png 294w\" sizes=\"auto, (max-width: 239px) 100vw, 239px\" \/>                                                                            <\/div>\n                                    <div class=\"flex flex-col justify-center\">\n                                        <p class=\"text-p-body font-semibold text-header-text mb-0!\">\n                                            Arnaud Massaert                                        <\/p>\n                                        <p class=\"text-p-small text-footer-link mb-0!\">\n                                            Group Manager Digital Excellence &amp; Innovation                                        <\/p>\n                                    <\/div>\n                                <\/div>\n                                                                    <div class=\"w-18 h-18 flex items-center justify-end shrink-0\">\n                                        <img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/989dce7c-58e8-4e1a-9979-edc05174a438.jpg\" class=\"w-full h-full object-contain\" alt=\"Euroconsumers\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/989dce7c-58e8-4e1a-9979-edc05174a438.jpg 200w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/989dce7c-58e8-4e1a-9979-edc05174a438-150x150.jpg 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/>                                    <\/div>\n                                                            <\/div>\n                                            <\/div>\n                \n                                    <div class=\"pt-2\">\n                        <a class=\"btn btn--primary btn--arrow-right\" href=\"https:\/\/heliview.com\/ai-automation-day-belgium\/tickets\/\" target=\"\">\n                            Register                        <\/a>\n                    <\/div>\n                            <\/div>\n        <\/template>\n                    <\/div>\n        <\/div>\n                                                                                                                    <div\n            id=\"session-16735\"\n            class=\"schedule-item relative flex flex-col pt-4 scroll-mt-32\"\n            data-schedule-item\n            data-heli-session-id=\"16735\"\n            data-category-ids=\"\"\n        >\n                            <div class=\"absolute left-2 top-0 z-10 px-4 py-1 bg-header-text text-white rounded-full\">\n                    <span class=\"text-p-body font-semibold whitespace-nowrap\">\n                        Afternoon sessions                    <\/span>\n                <\/div>\n            \n            <div class=\"bg-white border border-border-color rounded-lg group w-full relative\" data-schedule-session-card>\n                \n                <div class=\"p-6 flex flex-col gap-8\">\n                    <div class=\"flex flex-col gap-2 pt-5\">\n                        \n                        <div class=\"flex flex-col gap-4\">\n                            <h4 class=\"text-h4 text-header-text\">\n                                Human Centric Automation: Technology That Empowers People                            <\/h4>\n\n                                                            <div class=\"flex gap-6 items-center\">\n                                    <p class=\"schedule-accordion-excerpt flex-1 text-p-small text-footer-link line-clamp-3! overflow-hidden\">\n                                        Sweco applies AI and automation broadly, both within projects and in day-to-day operations, with a clear focus on inclusive and sustainable applications. At Sweco, automation is not a goal in itself, but a means to free up time for more sustainable designs, better collaboration with clients, and increased job satisfaction. A wide range of automation solutions supports processes, both at large scale and through small, personal automations.\r\n\r\n\r\n\r\nIn addition, Sweco has established an AI ecosystem in which all employees &#8211; across diverse profiles and technical skill levels &#8211; are supported by accessible AI tools such as SwecoGPT. This is reinforced through targeted AI training programs, local initiatives, and a strong network of ambassadors.\r\n\r\n\r\n\r\nSweco&rsquo;s focus lies in combining technological progress with a people-first approach. This session highlights several practical examples from the past three years that have had a measurable positive impact on the organization and its employees. The key takeaways are: let ideas emerge from employees themselves, focus on positive impact, and use technology to strengthen human qualities.                                    <\/p>\n                                                                            <button\n                                            type=\"button\"\n                                            class=\"schedule-modal-toggle bg-primary-blue-light hover:bg-hover-blue rounded-full p-2 h-10 w-10 flex items-center justify-center\"\n                                            data-schedule-modal-open\n                                            aria-label=\"Meer over Human Centric Automation: Technology That Empowers People\"\n                                        >\n                                            <span class=\"material-symbols-outlined text-header-text\" aria-hidden=\"true\">add<\/span>\n                                        <\/button>\n                                                                    <\/div>\n                                                    <\/div>\n                    <\/div>\n\n                                            <div class=\"h-px w-full bg-border-color\"><\/div>\n\n                        <div class=\"flex flex-col gap-6\">\n                                                                                            <div class=\"flex items-center justify-between\">\n                                    <div class=\"flex flex-col\">\n                                        <p class=\"text-p-body font-semibold text-header-text\">\n                                            Bert Meskens                                        <\/p>\n                                        <p class=\"text-p-small text-footer-link\">\n                                            Business Engagement Manager AI &amp; Automation                                         <\/p>\n                                    <\/div>\n                                                                            <div class=\"w-[72px] h-[72px] flex items-center justify-end\">\n                                            <img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"225\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/73c9cae4-afcc-43a9-8e23-7e3c087f19a9.png\" class=\"w-full h-full object-contain\" alt=\"Sweco Belgium N.V.\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/73c9cae4-afcc-43a9-8e23-7e3c087f19a9.png 225w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/73c9cae4-afcc-43a9-8e23-7e3c087f19a9-150x150.png 150w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/>                                        <\/div>\n                                                                    <\/div>\n                                                    <\/div>\n                                    <\/div>\n                <div class=\"h-1 bg-cta-blue rounded-b-xl opacity-0 group-hover:opacity-100 transition-opacity\"><\/div>\n\n                        <template class=\"schedule-popup-template\" data-schedule-popup>\n            <div class=\"flex flex-col gap-8\">\n                <div class=\"flex items-start gap-6\">\n                    <div class=\"flex flex-1 flex-col gap-4\">\n                        <div class=\"flex items-center gap-6\">\n                                                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                        <\/div>\n                        <h4 class=\"text-h4 text-header-text\">\n                            Human Centric Automation: Technology That Empowers People                        <\/h4>\n                    <\/div>\n                    <button class=\"js-schedule-modal-close bg-primary-blue-light hover:bg-hover-blue rounded-full p-2 h-10 w-10 flex items-center justify-center\" type=\"button\" aria-label=\"Sluiten\">\n                        <span class=\"material-symbols-outlined text-header-text\" aria-hidden=\"true\">close<\/span>\n                    <\/button>\n                <\/div>\n\n                <div class=\"flex flex-col gap-4\">\n                    <div class=\"flex items-center gap-6\">\n                        <div class=\"flex items-center gap-2\">\n                            <span class=\"material-symbols-outlined text-cta-blue text-[24px]\" aria-hidden=\"true\">chat<\/span>\n                            <span class=\"text-p-body font-semibold text-header-text\">Over de sessie<\/span>\n                        <\/div>\n                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                    <\/div>\n                    <div class=\"text-p-small text-footer-link\">\n                        <p>Sweco applies AI and automation broadly, both within projects and in day-to-day operations, with a clear focus on inclusive and sustainable applications. At Sweco, automation is not a goal in itself, but a means to free up time for more sustainable designs, better collaboration with clients, and increased job satisfaction. A wide range of automation solutions supports processes, both at large scale and through small, personal automations.<\/p>\r\n\r\n\r\n\r\n<p>In addition, Sweco has established an AI ecosystem in which all employees &#8211; across diverse profiles and technical skill levels &#8211; are supported by accessible AI tools such as SwecoGPT. This is reinforced through targeted AI training programs, local initiatives, and a strong network of ambassadors.<\/p>\r\n\r\n\r\n\r\n<p>Sweco&rsquo;s focus lies in combining technological progress with a people-first approach. This session highlights several practical examples from the past three years that have had a measurable positive impact on the organization and its employees. The key takeaways are: let ideas emerge from employees themselves, focus on positive impact, and use technology to strengthen human qualities.<\/p>\r\n                    <\/div>\n                <\/div>\n\n                                    <div class=\"flex items-center gap-6\">\n                        <div class=\"flex items-center gap-2\">\n                            <span class=\"material-symbols-outlined text-cta-blue text-[24px]\" aria-hidden=\"true\">person<\/span>\n                            <span class=\"text-p-body font-semibold text-header-text\">Sprekers<\/span>\n                        <\/div>\n                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                    <\/div>\n\n                    <div class=\"flex flex-col gap-6\">\n                                                                                <div class=\"flex items-start justify-between gap-6\">\n                                <div class=\"flex flex-1 gap-6 items-start\">\n                                    <div class=\"w-[112px] h-[140px] rounded-lg overflow-hidden shrink-0\">\n                                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"239\" height=\"300\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a215bcac-35f5-4ae5-a7c9-9d0888d8b0b7-239x300.png\" class=\"w-full h-full object-cover\" alt=\"Bert Meskens\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a215bcac-35f5-4ae5-a7c9-9d0888d8b0b7-239x300.png 239w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a215bcac-35f5-4ae5-a7c9-9d0888d8b0b7.png 294w\" sizes=\"auto, (max-width: 239px) 100vw, 239px\" \/>                                                                            <\/div>\n                                    <div class=\"flex flex-col justify-center\">\n                                        <p class=\"text-p-body font-semibold text-header-text mb-0!\">\n                                            Bert Meskens                                        <\/p>\n                                        <p class=\"text-p-small text-footer-link mb-0!\">\n                                            Business Engagement Manager AI &amp; Automation                                         <\/p>\n                                    <\/div>\n                                <\/div>\n                                                                    <div class=\"w-18 h-18 flex items-center justify-end shrink-0\">\n                                        <img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"225\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/73c9cae4-afcc-43a9-8e23-7e3c087f19a9.png\" class=\"w-full h-full object-contain\" alt=\"Sweco Belgium N.V.\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/73c9cae4-afcc-43a9-8e23-7e3c087f19a9.png 225w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/73c9cae4-afcc-43a9-8e23-7e3c087f19a9-150x150.png 150w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/>                                    <\/div>\n                                                            <\/div>\n                                            <\/div>\n                \n                                    <div class=\"pt-2\">\n                        <a class=\"btn btn--primary btn--arrow-right\" href=\"https:\/\/heliview.com\/ai-automation-day-belgium\/tickets\/\" target=\"\">\n                            Register                        <\/a>\n                    <\/div>\n                            <\/div>\n        <\/template>\n                    <\/div>\n        <\/div>\n                                                                                                                    <div\n            id=\"session-16804\"\n            class=\"schedule-item relative flex flex-col pt-4 scroll-mt-32\"\n            data-schedule-item\n            data-heli-session-id=\"16804\"\n            data-category-ids=\"\"\n        >\n                            <div class=\"absolute left-2 top-0 z-10 px-4 py-1 bg-header-text text-white rounded-full\">\n                    <span class=\"text-p-body font-semibold whitespace-nowrap\">\n                        Afternoon sessions                    <\/span>\n                <\/div>\n            \n            <div class=\"bg-white border border-border-color rounded-lg group w-full relative\" data-schedule-session-card>\n                \n                <div class=\"p-6 flex flex-col gap-8\">\n                    <div class=\"flex flex-col gap-2 pt-5\">\n                        \n                        <div class=\"flex flex-col gap-4\">\n                            <h4 class=\"text-h4 text-header-text\">\n                                From humble begininnings to governance: VRT\u2019s journey towards responsible AI                            <\/h4>\n\n                                                            <div class=\"flex gap-6 items-center\">\n                                    <p class=\"schedule-accordion-excerpt flex-1 text-p-small text-footer-link line-clamp-3! overflow-hidden\">\n                                        From early actions&nbsp;to manage the use of (primarily LLM-based) AI tools to a more structured and organization-wide approach, this session explores how VRT is working towards responsible and trustworthy AI adoption. Erwin takes you on a journey through the challenges the public broadcaster encountered, and continues to face, along the way.                                    <\/p>\n                                                                            <button\n                                            type=\"button\"\n                                            class=\"schedule-modal-toggle bg-primary-blue-light hover:bg-hover-blue rounded-full p-2 h-10 w-10 flex items-center justify-center\"\n                                            data-schedule-modal-open\n                                            aria-label=\"Meer over From humble begininnings to governance: VRT\u2019s journey towards responsible AI\"\n                                        >\n                                            <span class=\"material-symbols-outlined text-header-text\" aria-hidden=\"true\">add<\/span>\n                                        <\/button>\n                                                                    <\/div>\n                                                    <\/div>\n                    <\/div>\n\n                                            <div class=\"h-px w-full bg-border-color\"><\/div>\n\n                        <div class=\"flex flex-col gap-6\">\n                                                                                            <div class=\"flex items-center justify-between\">\n                                    <div class=\"flex flex-col\">\n                                        <p class=\"text-p-body font-semibold text-header-text\">\n                                            Erwin Maussen                                        <\/p>\n                                        <p class=\"text-p-small text-footer-link\">\n                                            Data Protection Officer &amp; AI Governance                                        <\/p>\n                                    <\/div>\n                                                                            <div class=\"w-[72px] h-[72px] flex items-center justify-end\">\n                                            <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9-300x300.png\" class=\"w-full h-full object-contain\" alt=\"Vlaamse Radio en Televisieomroeporganisatie\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9-300x300.png 300w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9-150x150.png 150w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9.png 340w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>                                        <\/div>\n                                                                    <\/div>\n                                                    <\/div>\n                                    <\/div>\n                <div class=\"h-1 bg-cta-blue rounded-b-xl opacity-0 group-hover:opacity-100 transition-opacity\"><\/div>\n\n                        <template class=\"schedule-popup-template\" data-schedule-popup>\n            <div class=\"flex flex-col gap-8\">\n                <div class=\"flex items-start gap-6\">\n                    <div class=\"flex flex-1 flex-col gap-4\">\n                        <div class=\"flex items-center gap-6\">\n                                                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                        <\/div>\n                        <h4 class=\"text-h4 text-header-text\">\n                            From humble begininnings to governance: VRT\u2019s journey towards responsible AI                        <\/h4>\n                    <\/div>\n                    <button class=\"js-schedule-modal-close bg-primary-blue-light hover:bg-hover-blue rounded-full p-2 h-10 w-10 flex items-center justify-center\" type=\"button\" aria-label=\"Sluiten\">\n                        <span class=\"material-symbols-outlined text-header-text\" aria-hidden=\"true\">close<\/span>\n                    <\/button>\n                <\/div>\n\n                <div class=\"flex flex-col gap-4\">\n                    <div class=\"flex items-center gap-6\">\n                        <div class=\"flex items-center gap-2\">\n                            <span class=\"material-symbols-outlined text-cta-blue text-[24px]\" aria-hidden=\"true\">chat<\/span>\n                            <span class=\"text-p-body font-semibold text-header-text\">Over de sessie<\/span>\n                        <\/div>\n                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                    <\/div>\n                    <div class=\"text-p-small text-footer-link\">\n                        <p>From early actions&nbsp;to manage the use of (primarily LLM-based) AI tools to a more structured and organization-wide approach, this session explores how VRT is working towards responsible and trustworthy AI adoption. Erwin takes you on a journey through the challenges the public broadcaster encountered, and continues to face, along the way.<\/p>\r\n\r\n\r\n\r\n<p>Through concrete examples and practical insights, you will learn how VRT approached key questions around governance, risk management, ethics, and internal adoption. What worked, what didn&rsquo;t, and how did those lessons shape their current strategy? Whether you are just starting out or refining your approach, this session offers validation, inspiration, and actionable ideas for your own AI journey.<\/p>\r\n                    <\/div>\n                <\/div>\n\n                                    <div class=\"flex items-center gap-6\">\n                        <div class=\"flex items-center gap-2\">\n                            <span class=\"material-symbols-outlined text-cta-blue text-[24px]\" aria-hidden=\"true\">person<\/span>\n                            <span class=\"text-p-body font-semibold text-header-text\">Sprekers<\/span>\n                        <\/div>\n                        <div class=\"flex-1 h-px bg-border-color\"><\/div>\n                    <\/div>\n\n                    <div class=\"flex flex-col gap-6\">\n                                                                                <div class=\"flex items-start justify-between gap-6\">\n                                <div class=\"flex flex-1 gap-6 items-start\">\n                                    <div class=\"w-[112px] h-[140px] rounded-lg overflow-hidden shrink-0\">\n                                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"239\" height=\"300\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/174c6c0e-d975-484b-bfae-68377d7eb48a-239x300.png\" class=\"w-full h-full object-cover\" alt=\"Erwin Maussen\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/174c6c0e-d975-484b-bfae-68377d7eb48a-239x300.png 239w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/174c6c0e-d975-484b-bfae-68377d7eb48a.png 294w\" sizes=\"auto, (max-width: 239px) 100vw, 239px\" \/>                                                                            <\/div>\n                                    <div class=\"flex flex-col justify-center\">\n                                        <p class=\"text-p-body font-semibold text-header-text mb-0!\">\n                                            Erwin Maussen                                        <\/p>\n                                        <p class=\"text-p-small text-footer-link mb-0!\">\n                                            Data Protection Officer &amp; AI Governance                                        <\/p>\n                                    <\/div>\n                                <\/div>\n                                                                    <div class=\"w-18 h-18 flex items-center justify-end shrink-0\">\n                                        <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9-300x300.png\" class=\"w-full h-full object-contain\" alt=\"Vlaamse Radio en Televisieomroeporganisatie\" srcset=\"https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9-300x300.png 300w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9-150x150.png 150w, https:\/\/heliview.com\/ai-automation-day-belgium\/wp-content\/uploads\/sites\/150\/2026\/05\/a2078e82-2002-4552-affe-9845165e77d9.png 340w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>                                    <\/div>\n                                                            <\/div>\n                                            <\/div>\n                \n                                    <div class=\"pt-2\">\n                        <a class=\"btn btn--primary btn--arrow-right\" href=\"https:\/\/heliview.com\/ai-automation-day-belgium\/tickets\/\" target=\"\">\n                            Register                        <\/a>\n                    <\/div>\n                            <\/div>\n        <\/template>\n                    <\/div>\n        <\/div>\n                                                                                                    <\/section>\n                                                                                    <section class=\"flex flex-col gap-8\">\n                                                                                                            <div\n            id=\"session-16936\"\n            class=\"schedule-item relative flex flex-col items-start pt-4 w-full scroll-mt-32\"\n            data-schedule-item\n            data-heli-session-id=\"16936\"\n            data-category-ids=\"\"\n            data-session-system-type=\"Drinks\"\n        >\n                            <div class=\"absolute left-2 top-0 z-10 px-4 py-1 bg-header-text text-white rounded-full\">\n                    <span class=\"text-p-body font-semibold whitespace-nowrap\">\n                        16:30                    <\/span>\n                <\/div>\n            \n            <div\n                class=\"border border-border-dark pt-10 rounded-lg bg-surface-subtle flex flex-col gap-4 items-start justify-center p-4 w-full relative\"\n                data-schedule-session-card\n            >\n                \n                <div class=\"flex gap-4 items-center w-full\">\n                    <div class=\"flex flex-1 flex-col gap-4 items-start min-w-0\">\n                        <h4 class=\"text-h4 text-header-text w-full\">\n                            Networking Drinks                        <\/h4>\n\n                                                    <p class=\"text-p-small text-footer-link w-full\">\n                                Join us for networking drinks at the end of the program. This is a great opportunity to connect with fellow attendees, expand your network, and engage with industry professionals in a relaxed and informal setting.\r\n\r\nEnjoy a drink while exchanging ideas, sharing insights, and building valuable new relationships. We look forward to concluding the day together in a social and inspiring atmosphere.                            <\/p>\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                                                                                                    <\/section>\n                                                                        <\/div>\n                                                    <\/div>\n                    <\/div>\n                                            <aside class=\"lg:col-span-3 order-1 lg:order-2\">\n                            <div class=\"lg:sticky lg:top-[var(--schedule-filter-top,140px)] flex flex-col gap-8\">\n                                                                    <div\n                                        class=\"schedule-filter-group flex flex-col gap-4\"\n                                        data-schedule-facet-group\n                                        data-facet-name=\"programmes_category\"\n                                    >\n                                        <button type=\"button\"\n                                                class=\"schedule-filter-toggle flex items-center justify-between w-full text-left\"\n                                                aria-expanded=\"true\">\n                                            <span class=\"text-p-body text-header-text font-normal\">\n                                                Topics                                            <\/span>\n                                            <span class=\"material-symbols-outlined text-header-text text-[24px] schedule-filter-icon transition-transform\" aria-hidden=\"true\">expand_more<\/span>\n                                        <\/button>\n                                        <div class=\"h-px w-full bg-header-text\/15\"><\/div>\n                                        <div class=\"schedule-filter-content\">\n                                            <div class=\"facetwp-facet facetwp-facet-programmes_category facetwp-type-checkboxes\" data-name=\"programmes_category\" data-type=\"checkboxes\"><\/div>                                        <\/div>\n                                    <\/div>\n                                                                    <div\n                                        class=\"schedule-filter-group flex flex-col gap-4\"\n                                        data-schedule-facet-group\n                                        data-facet-name=\"programmes_session_group\"\n                                    >\n                                        <button type=\"button\"\n                                                class=\"schedule-filter-toggle flex items-center justify-between w-full text-left\"\n                                                aria-expanded=\"true\">\n                                            <span class=\"text-p-body text-header-text font-normal\">\n                                                Session groups                                            <\/span>\n                                            <span class=\"material-symbols-outlined text-header-text text-[24px] schedule-filter-icon transition-transform\" aria-hidden=\"true\">expand_more<\/span>\n                                        <\/button>\n                                        <div class=\"h-px w-full bg-header-text\/15\"><\/div>\n                                        <div class=\"schedule-filter-content\">\n                                            <div class=\"facetwp-facet facetwp-facet-programmes_session_group facetwp-type-checkboxes\" data-name=\"programmes_session_group\" data-type=\"checkboxes\"><\/div>                                        <\/div>\n                                    <\/div>\n                                \n                                <div class=\"flex justify-center\" data-schedule-filter-reset>\n                                    <button type=\"button\"\n                                            class=\"btn-outline-primary\"\n                                            onclick=\"if(typeof FWP!=='undefined'){FWP.reset();}\">\n                                        Reset filters                                    <\/button>\n                                <\/div>\n                            <\/div>\n                        <\/aside>\n                                    <\/div>\n            <\/div>\n\n                    <\/div>\n    <\/div>\n\n    <div id=\"schedule-block_56583c283807f32a496351e0f0bccabd-modal\" class=\"schedule-modal fixed inset-0 z-50 hidden\">\n        <div class=\"modal-overlay absolute inset-0 bg-black\/50 js-schedule-modal-close transition-opacity duration-300 ease-in-out\"><\/div>\n        <div class=\"modal-container max-w-[920px] ml-auto mr-0 h-full relative z-10 overflow-y-auto transition-transform duration-300 ease-in-out\">\n            <div class=\"bg-white pl-6 py-10 lg:py-20 pr-6 lg:pr-24 rounded-bl-3xl rounded-tl-3xl\">\n                <div class=\"schedule-modal-content flex flex-col gap-8\"><\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"footnotes":""},"class_list":["post-30","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Programme - AI &amp; Automation Day Belgium<\/title>\n<meta name=\"description\" content=\"Discover your roadmap to AI Automation for your organisation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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