Enhancing consumer experiences while preventing cyber risks in finance
Globally, 73% of people utilize internet banking at least once every month. And more than 85 million EU consumers use digital-only banks or insurers to meet their everyday financial needs—roughly 11% of the whole population. For this reason, banking experiences must be easy and effortless. Friction along the user journey won’t go down easy. At the same, exposure to fraud and cyber-attacks is increasing at an unprecedented pace. How can today’s financial institutions boost CX and combat cyber threats in parallel?