Lennart Martens
Head of Sales Europe van PREO Software AG
As Head of Sales Europe, my primary responsibility is to help customers optimise their licensing strategies and cost reduction efforts. With over a decade of experience, I provide expert advice on licensing issues, SAM and hybrid application architectures, including cloud options. SAM is a pervasive challenge for many organisations, often resulting in over- or under-licensing issues. Personally, the most rewarding aspect of my role is working with professionals from a variety of industries, helping them to analyse their IT environments and identify the most cost-effective solutions.
PREO Software AG
PREO is a champion of software buyers’ rights, enabling the resale of volume licenses and pre-owned standard software.
Our business model emphasizes affordable standard software, legal certainty, and comprehensive license optimisation and cost efficiency.
Despite the growth of cloud offerings, PREO has achieved a remarkable 560 percent revenue growth over the last decade, attributing its success to quality and customer focus. With several employees across Europe, PREO makes it easy to integrate pre-owned software licenses into from major vendors into the procurement strategy.
