Digital Ethics Leader at IKEA
Alex is the Digital Ethics Leader for Inter IKEA Group, the franchise holder and custodian of the IKEA brand. He is responsible for identifying and implementing digital ethics practices across the IKEA value chain. Alex started working on digital ethics when he was a data scientist for Public Health in the UK. He since wrote his postgraduate thesis on how we can build trust in the use of data-driven technologies and went on to develop a digital ethics practice within Deloitte. Alex is an advocate of responsible AI, participatory data stewardship and digital for social good practices.
One brand, many companies, and many, many people – that’s us in a nutshell. Spread all over the world, we have a passion for home furnishing and an inspiring shared vision: to create a better everyday life for the many people. This, together with our straightforward business idea, shared values, and a culture based on the spirit of togetherness, guides us in everything we do. IKEA has 456 IKEA stores in 62 markets.