The programme of this edition
IT & Software Asset Management is the place to meet experts and colleagues and to gather new information about the latest trends and developments. Through, inspiring keynotes, break-out sessions and 1-to-1 meetings.
WELCOME AND REGISTRATION
The Heliview employees will welcome you to the conference in Van der Valk Hotel **** in Mechelen. Parking at Parking Keerdok is accessible from the N16 via a direct exit lane. Via the bicycle and pedestrian bridge, you get to the Van der Valk hotel just a 2-minute walk away. The address to reach Parking Keerdok is Antonia Wolversstraat 1, Mechelen.
Of course the coffee or tea is ready for you!
Opening of the conference by chair Brandon Smeets
Brandon Smeets joined Canon to replace their Software Asset Manager in 2017. After several years he decided to focus on magic entertainment. With his knowledge and experience, Brandon is the ideal person to guide the conference as chair of the day.
The SAM maturity journey at Toyota Motor Europe
Johan Debacker | Manager Portfolio, Financials and Vendor Management | Toyota Motor Europe
A few years ago, Toyota Motor Europe encountered two challenging situations with software vendors that left an unpleasant aftertaste. This experience led Toyota Motor Europe to re-evaluate their complete SAM framework. This evaluation included every aspect of the SAM program, including team structure, operational procedures, policy frameworks, and the SAM tool itself.
The outcome was to develop a SAM strategy, a reorganization of the team, formalized processes, and the selection of a new SAM tool. With this renewed approach Toyota Motor Europe aims to be compliant, remain in control of software spend, enhance internal visibility and to be better prepared for unexpected audits.
ITAM / SAM implementation journey at Eurocontrol
Catherine Salata | Technical Contract Manager | EUROCONTROL
If you want to learn how to introduce measures to optimize the value of your assets and services, don’t miss this session on ITAM/SAM implementation journey at Eurocontrol. You will hear how Eurocontrol applied the SAM framework and which steps were taken to reach goals towards cost savings, compliance, and service quality in the complex and changing air traffic management environment. You will also hear about the challenges and lessons learned from the SAM journey.
Morning Break at The Network Square With 1-To-1 Meetings
Enjoy fresh coffee, tea and snacks on the network square. And the first 1-to-1 meetings take place. Meet your peers, speakers and solution providers.
Session A1: UNLOCKING IT EFFICIENCY – A GUIDE TO INCREASE YOUR BUDGETS
Lennart Martens | Head of Sales Europe | PREO Software AG
In today’s evolving landscape, SAM and IT leaders need resilient tech strategies for economic and social shifts. Trends like enterprise transformation, cybersecurity, customer experience, data analytics, and generative AI shape the future but bring growing costs. PREO excels in optimizing your implementation budget.
Join this session to discover how one of the largest German specialists for Banking IT (responsible for approx. 170.000 desktops) turned unused licenses into a financial boost, converting software into vital resources. Leave with an actionable plan on how to optimise your own license management.
Session A2: To be announced
Session B1: Sanofi's Strategies to Manage Their Transition to SaaS
Philippe Bonavitacola | Deputy Director | USU SAS
Philippe Bonavitacola, Deputy Director at USU, delves into Sanofi’s strategic journey in transitioning to a Software as a Service (SaaS) model. The session outlines the carefully planned roadmap Sanofi followed, highlighting key challenges and the innovative solutions implemented to overcome them.
You will gain insights into best practices for navigating the complexities of SaaS adoption, including aligning IT infrastructure, ensuring robust data security, and managing organizational change.
The presentation aims to equip other companies with the knowledge and tools needed to effectively manage their own transition to SaaS, using Sanofi’s experience as a guiding example for strategic framework and actionable insights.
Session B2: To be announced
Head of IT Sourcing Strategy at Euroclear
Lunch Break at The Network Square With 1-To-1 Meetings
Enjoy various richly filled sandwiches. During lunch there is enough time for 1-on-1 meetings and networking with colleagues, solution providers, peers and speakers.
Session C1: An approach to cost & contract management based on market intelligence
Nick op de Beeck | Co-founder & Practice Lead Vendor Management | Leadout
Are you wondering what common pitfalls there are in contracts and where you should apply your focus? Leveraging our market intelligence, market insights, and software mergers and acquisitions, we provide a comprehensive approach to contract- and vendor management. Potential topics can include critical aspects like Co-Pilot, VMware and Broadcom, ensuring you are well-informed about the latest trends and strategic considerations in the industry.
We will you on the journey from the selection of a vendor all the way to the contract signature and continuous contract management activities. By being involved in different cases across various suppliers and types of offerings, we can share with you practical tips and tricks on how to properly navigate through common obstacles and attention points in setting up your organization for a future-proof service.
Session C2: The Ocean is NOT the Limit
Daniel Van Daele, Procurement IT Category Manager at Crelan
Daniel Van Daele oversees the Applicative IT Procurement Category Management for the Crelan Group. He will discuss Cloud Optimization being the new hot topic of the IT Cost Management. He will organize a journey for you over the “Ocean” of Cloud contracts, a place where you don’t see what is “under the mirror of the water” till you drown under the costs. After having defined the TCO of a cloud service, he will explain how to minimize the cost and maximize the QoS in 3 steps.
Session D1: Compelling Conversations Around Oracle Java Licensing
Simon Ritter | Deputy CTO | Azul Systems
In the last five years, Oracle has changed the licensing and pricing of its Java product four times.
In this session, we’ll discuss what these changes mean to users and the impact they could have on both licensing compliance and costs. The good news is that Java is open source and there are multiple choices of distributions you can use. We’ll discuss the options available and the factors that should be considered to make the best choice.
By the end of the session, you’ll have a clear picture of your Java runtime options.
Session D2: IT & Software Asset Management: the CIOs perspective
Danielle Jacobs, CEO, Beltug
Based on daily interactions with CIOs and ICT decision-makers, Beltug will highlight key concerns and strategies for organizations to better manage IT and Software Asset Management (SAM), helping to prevent inefficiencies.
With the increasing acquisition of SaaS products, many companies struggle to manage decentralized purchases made by various teams, which leads to complexities in licensing and contract management. Furthermore, the rise of cloud services has introduced critical questions around data governance and security. Businesses must now ensure that their data is both secure and compliant with regulations, while addressing concerns about data ownership and accessibility.
A significant regulatory development in this area is the Data Act. Companies need to fully grasp its implications for cloud contracts, data protection, and the broader regulatory environment to safeguard their interests.
Another major issue is the power imbalance between cloud providers and business customers. Many organizations feel constrained by unfavourable contract terms that disproportionately benefit the service providers. This imbalance makes it critical for businesses to advocate for more equitable agreements and improved support from software vendors. International cooperation plays a crucial role in this process.
Afternoon break at the network square with 1-to-1 meetings
Enjoy the afternoon break at the network square with 1-to-1 meetings, meet colleagues, solution providers, peers and speakers and share your gained knowledge!
Keynote session: to be announced!
Wrap up by chair Brandon Smeets
tickets
Are you (jointly) responsible for ITAM/ITSAM, software licensing, vendor management and/or cost management for your organization? Then you can join the conference without any cost! The conference is fully catered for, including lunch, refreshments, and drinks with your colleagues and peers.